11 Reasons Why We Should Shop At Our Local Market



(1) Shopping locally keeps money in our local economy - pounds spent in locally-owned business have up to three times the impact on the community as those spent at corporate supermarkets. There is a strong multiplier effect within the community for every pound spent locally. Every pound that a community member spends outside the community diminishes the economic health of the community.

(2) With increasing job-loss and a shrinking labour market, supporting local businesses by shopping locally helps fund and maintain jobs in the area preventing outsourcing and the outflow of economic wealth.


(3) Local owners are typically more invested in thoughtful, livable urban planning for their communities, and their market area often requires less physical space than corporate chains. By creating cohesive city and town centers, pollution, car-dependency and urban sprawl can all be reduced.

(4) Local ownership means that important decisions are made locally by people who live in the community and who will feel the impacts of those decisions. Local businesses help build strong communities and neighborhoods, linking citizens and nurturing local causes. When businesses are owned by members of the community, the owners have obvious reasons for more strongly and insightfully considering the impacts of important decisions about growth and local politics.

(5) Shopping at our local market makes them a destination for socialising. People go to Tescos because they know Tesco, recognize its logo and associate it with being a SUPERMARKET. But when they see locally grown produce offered by local suppliers and hear their praises sung by fellow shoppers, it can open minds to new possibilities.

(6) Shopping locally gives us options. When hundreds of small traders compete with one another, innovation and low-prices abound. Giant multinational companies thwart this effect by limiting product options and competitive pricing, as well as rendering their niche tediously uniform.

(7) While chains often offer mind-numbingly detached service, local businesses can offer a more refined expertise and base of knowledge about their product, especially if it is also locally-made. Local groceries specialise in knowing how and where their foods were made and how to cook and eat them - knowledge that benefits the consumer.

(8) A healthy retail sector is attractive to new businesses. Without it, communities do not stand much of a chance of attracting new businesses that increase the variety of products and services available for purchase.

(9) Purchasing from local farmers keep them in business and places ethically grown fresh food on our tables.

(10) Shopping locally keeps non-chain shops flourishing, thereby increasing the diversity of our communities. It helps them retain their uniqueness and authenticity and encourages local innovation and creativity.

(11) Thriving local shops reduce fuel requirements and eliminate the monopoly and high pricing of supermarkets. The less distance consumer products have traveled the greater the benefits are to the environment due to the reduction and/or elimination of storage and transportation costs. In the case of food the less distance traveled from farm to plate, the fresher it is and the greater the benefits are to the environment.